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	<title>business &#8211; ptworld.net</title>
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	<link>https://ptworld.net</link>
	<description>e-consultancy, research and publishing</description>
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		<title>Business</title>
		<link>https://ptworld.net/about/business/</link>
		
		<dc:creator><![CDATA[Paul]]></dc:creator>
		<pubDate>Wed, 08 Jun 2022 16:28:15 +0000</pubDate>
				<category><![CDATA[appeal]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[development]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[invitation]]></category>
		<category><![CDATA[legal]]></category>
		<category><![CDATA[startup]]></category>
		<guid isPermaLink="false">https://ptworld.net/?page_id=1034</guid>

					<description><![CDATA[In a very general sense, business means occupation (see the etymology). Here, the specific occupation is around software, which are the intended products, which may be partly free and partly commercial. Accordingly, in the early stages, the business is mainly <a class="more-link" href="https://ptworld.net/about/business/">Read More ...</a>]]></description>
										<content:encoded><![CDATA[
<p>In a very general sense, <em>business</em> means occupation (see the <a href="https://www.etymonline.com/search?q=business" target="_blank" rel="noreferrer noopener">etymology</a>).  Here, the specific occupation is around software, which are the intended products, which may be partly free and partly commercial.  Accordingly, in the early stages, the business is mainly concerned with the development of software prototypes, beginning with a proof of concept, i.e. a website (or, possibly app) that can be demonstrated and tested by selected parties. </p>



<p>The overall goal is the development of <a href="https://ptworld.net/projects/sigala/" data-type="page" data-id="802">Sigala</a>, but this is unconventional, so as a stepping stone attention is being given to more mainstream projects that can generate start-up capital.  </p>



<h3 class="wp-block-heading">MakeStaticSiteWeb</h3>



<p>The first of these is to implement <a href="https://ptworld.net/projects/software/makestaticsite/" data-type="page" data-id="1499">MakeStaticSite</a> as an easy-to-use service hosted on the Web.</p>



<h2 class="wp-block-heading">How you can help</h2>



<p>One of the first tasks is to draft a business plan.  At this early stage, each contributor needs to be self-financed, until we secure financial backing.   The immediate focus is on MakeStaticSiteWeb, which is envisaged as a kind of financial bootstrap.  For the longer term, I have expressed some thoughts on <a href="http://research.siga.la/research/the-economics-of-sigala-sns/economic-viability-and-the-business-case/" target="_blank" rel="noreferrer noopener">economic viability</a> (on the Sigala research site).  </p>



<p>We&#8217;ll need to form a team.  There are many roles for an initiative like Sigala, especially once the project gains momentum and the software development is put on a more formal footing.   Some which will be crucial are:</p>



<ul class="wp-block-list">
<li><strong>community liaison</strong> — I wish to target early versions at children, so as to make the design inherently safe.  I would like the liaison to work with existing organisations such as the Jubilee Centre to develop in conjunction with schools, but also work through community elders, perhaps through bodies such as councils of faith.</li>



<li><strong>researchers</strong> — the project&#8217;s <a href="https://ptworld.net/research/" data-type="page" data-id="23">research</a> is ongoing and needs to be strengthened by relevant expertise in many fields.  This can involve both formal and informal collaboration.</li>



<li><strong>software development</strong>
<ul class="wp-block-list">
<li><strong>requirements analyst</strong> — this technical role, working closely with the community liaison, will translate the requirements from communities into software requirements. Particular attention should be given to safety requirements.</li>



<li><strong>systems architect</strong> — what software services do we need, how are the components related to each other?   Particular attention is to be given to security, which is a role in itself.</li>



<li><strong>lead developer</strong> — in the early stages of prototyping, this role will be pivotal.  Once the project starts progressing beyond that, they will need to build their own team of developers, including testers.</li>



<li><strong>usability specialist</strong> — a role intrinsic to the design and development process, with particular attention to <a href="https://ptworld.net/accessibility/" data-type="page" data-id="1111">accessibility</a>.</li>
</ul>
</li>



<li><strong>legal</strong> — obligations and best practice covering accessibility, privacy, intellectual property rights, etc.</li>



<li><strong>communications</strong> — to keep everyone, internally and externally, informed of project progress.  </li>
</ul>



<p></p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Consultancy</title>
		<link>https://ptworld.net/about/consultancy/</link>
		
		<dc:creator><![CDATA[Paul]]></dc:creator>
		<pubDate>Thu, 12 May 2022 11:57:33 +0000</pubDate>
				<category><![CDATA[advice]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[higher education]]></category>
		<category><![CDATA[lifecycle]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[systems]]></category>
		<guid isPermaLink="false">https://ptworld.net/?page_id=349</guid>

					<description><![CDATA[I offer consultancy on a range of digital matters for public sector organisations, based on &#8216;hands on&#8217; practical experience and a broad and holistic understanding of systems and interoperability. At present the office is at my home in Oxford. Please <a class="more-link" href="https://ptworld.net/about/consultancy/">Read More ...</a>]]></description>
										<content:encoded><![CDATA[
<p>I offer consultancy on a range of digital matters for public sector organisations, based on &#8216;hands on&#8217; practical experience and a broad and holistic understanding of systems and interoperability.  At present the <a href="https://ptworld.net/about/office/" data-type="page" data-id="764">office</a> is at my home in Oxford. <br><br>Please note that currently most of my efforts are devoted to <a href="https://ptworld.net/projects/sigala/" data-type="page" data-id="802">Sigala</a>, so I am being more selective than usual.</p>



<h2 class="wp-block-heading" id="scope">Scope</h2>



<p>In the following areas, I indicate the areas that I cover followed by relevant experience, both as an employee and a consultant. I have delivered consultancy projects for public sector organisations, mainly in higher education, in addition to my staff roles at these organisations.  Links are provided to projects from my <a href="https://ptworld.net/portfolio/" data-type="page" data-id="354">portfolio</a>.</p>



<h3 class="wp-block-heading"><strong>Web publishing lifecycle</strong> </h3>



<p>I have authored both original (and sometimes idiosyncratic) Web applications and set up and developed content management systems, especially WordPress multisite installations at the&nbsp;<a href="http://www.mhs.ox.ac.uk/">Museum of the History of Science</a>&nbsp;and the&nbsp;<a href="http://iarf.net/">International Association for Religious Freedom</a>.  I have also been involved in every stage of the implementation of a centralised IT system (the WebLearn Virtual Learning Environment at Oxford University), from initial needs analysis, through procurement to operational management,</p>



<p>In the course of all this development, I have covered the full lifecycle, and have become familiar with key issues that affect long-term organisational and system sustainability.  I generally seek the whole picture in order to properly identify gaps in in-house technical capacity and organisational processes, with particular sensitivity to how they impact staff roles.</p>


<div class="wp-block-visual-portfolio">
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		<noscript><img fetchpriority="high" decoding="async" width="760" height="976" data-skip-lazy src="https://ptworld.net/wp-content/uploads/2022/05/CTCFL_start_page.png" class="wp-image-702" alt="The starting page for CTCFL&#039;s Chinese Multimedia: A supplementary Chinese course at elementary-intermediate level. It provides an introduction and a list of lesson content with main navigation and project links" srcset="https://ptworld.net/wp-content/uploads/2022/05/CTCFL_start_page.png 760w, https://ptworld.net/wp-content/uploads/2022/05/CTCFL_start_page-234x300.png 234w, https://ptworld.net/wp-content/uploads/2022/05/CTCFL_start_page-500x642.png 500w" sizes="(max-width: 760px) 100vw, 760px" /></noscript><img decoding="async" width="760" height="976" src="https://ptworld.net/wp-content/uploads/2022/05/CTCFL_start_page.png" class="wp-image-702 vp-lazyload" alt="The starting page for CTCFL&#039;s Chinese Multimedia: A supplementary Chinese course at elementary-intermediate level. It provides an introduction and a list of lesson content with main navigation and project links" srcset="data:image/svg+xml;base64,PHN2ZyB3aWR0aD0iNzYwIiBoZWlnaHQ9Ijk3NiIgdmlld0JveD0iMCAwIDc2MCA5NzYiIGZpbGw9Im5vbmUiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+" data-src="https://ptworld.net/wp-content/uploads/2022/05/CTCFL_start_page.png" data-srcset="https://ptworld.net/wp-content/uploads/2022/05/CTCFL_start_page.png 760w, https://ptworld.net/wp-content/uploads/2022/05/CTCFL_start_page-234x300.png 234w, https://ptworld.net/wp-content/uploads/2022/05/CTCFL_start_page-500x642.png 500w" data-sizes="auto" loading="eager">
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<h2 class="vp-portfolio__item-meta-title">
	CTCFL Elementary-Intermediate Chinese CD-ROM</h2>
</a>		</div>
	</figcaption>
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		<noscript><img decoding="async" width="1378" height="1154" data-skip-lazy src="https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index.png" class="wp-image-395" alt="Theology Faculty Teaching &amp; Learning Resources website (screenshot):" srcset="https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index.png 1378w, https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index-300x251.png 300w, https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index-1024x858.png 1024w, https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index-768x643.png 768w, https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index-500x419.png 500w, https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index-800x670.png 800w, https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index-1280x1072.png 1280w" sizes="(max-width: 1378px) 100vw, 1378px" /></noscript><img decoding="async" width="1378" height="1154" src="https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index.png" class="wp-image-395 vp-lazyload" alt="Theology Faculty Teaching &amp; Learning Resources website (screenshot):" srcset="data:image/svg+xml;base64,PHN2ZyB3aWR0aD0iMTM3OCIgaGVpZ2h0PSIxMTU0IiB2aWV3Qm94PSIwIDAgMTM3OCAxMTU0IiBmaWxsPSJub25lIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==" data-src="https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index.png" data-srcset="https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index.png 1378w, https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index-300x251.png 300w, https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index-1024x858.png 1024w, https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index-768x643.png 768w, https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index-500x419.png 500w, https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index-800x670.png 800w, https://ptworld.net/wp-content/uploads/2022/05/Theology_TeachLearnResources_index-1280x1072.png 1280w" data-sizes="auto" loading="eager">
		</a>	</div>
</div>
	<figcaption class="vp-portfolio__item-overlay vp-portfolio__item-overlay-text-align-center">
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		href="https://ptworld.net/portfolio/theology-faculty-tlr/"
		tabindex="-1" class="vp-portfolio__item-meta" 	>
	
<h2 class="vp-portfolio__item-meta-title">
	Theology Faculty Teaching &amp; Learning Resources Web</h2>
</a>		</div>
	</figcaption>
			</figure>
					</div>
		
</div>
		</div>
		
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<p>&nbsp;</p>



<h3 class="wp-block-heading"><strong>Digital assets and Collections Management</strong></h3>



<p>In working for several years for fairly small- to medium-sized cultural institutions, I have experience of formulating policy &#8211; such as preservation and data protection &#8211; as well as the digital systems to fulfil these policies, from requirements, implementation (including ingestion), to documentation and training.  I have worked on projects that integrate collections management and digital asset management systems, seeking the optimal exposure of information for internal and external audiences. </p>


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		<noscript><img decoding="async" width="941" height="566" data-skip-lazy src="https://ptworld.net/wp-content/uploads/2022/05/HSM_DAMS-ResourceSpace2.png" class="wp-image-373" alt="History of Science Museum DAMS: main dashboard with links to add and search for assets, group assets in collections, and so on." srcset="https://ptworld.net/wp-content/uploads/2022/05/HSM_DAMS-ResourceSpace2.png 941w, https://ptworld.net/wp-content/uploads/2022/05/HSM_DAMS-ResourceSpace2-300x180.png 300w, https://ptworld.net/wp-content/uploads/2022/05/HSM_DAMS-ResourceSpace2-768x462.png 768w, https://ptworld.net/wp-content/uploads/2022/05/HSM_DAMS-ResourceSpace2-500x301.png 500w, https://ptworld.net/wp-content/uploads/2022/05/HSM_DAMS-ResourceSpace2-800x481.png 800w" sizes="(max-width: 941px) 100vw, 941px" /></noscript><img decoding="async" width="941" height="566" src="https://ptworld.net/wp-content/uploads/2022/05/HSM_DAMS-ResourceSpace2.png" class="wp-image-373 vp-lazyload" alt="History of Science Museum DAMS: main dashboard with links to add and search for assets, group assets in collections, and so on." srcset="data:image/svg+xml;base64,PHN2ZyB3aWR0aD0iOTQxIiBoZWlnaHQ9IjU2NiIgdmlld0JveD0iMCAwIDk0MSA1NjYiIGZpbGw9Im5vbmUiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+" data-src="https://ptworld.net/wp-content/uploads/2022/05/HSM_DAMS-ResourceSpace2.png" data-srcset="https://ptworld.net/wp-content/uploads/2022/05/HSM_DAMS-ResourceSpace2.png 941w, https://ptworld.net/wp-content/uploads/2022/05/HSM_DAMS-ResourceSpace2-300x180.png 300w, https://ptworld.net/wp-content/uploads/2022/05/HSM_DAMS-ResourceSpace2-768x462.png 768w, https://ptworld.net/wp-content/uploads/2022/05/HSM_DAMS-ResourceSpace2-500x301.png 500w, https://ptworld.net/wp-content/uploads/2022/05/HSM_DAMS-ResourceSpace2-800x481.png 800w" data-sizes="auto" loading="eager">
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<h2 class="vp-portfolio__item-meta-title">
	HSM Digital Asset Management</h2>
</a>		</div>
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		<noscript><img loading="lazy" decoding="async" width="1202" height="837" data-skip-lazy src="https://ptworld.net/wp-content/uploads/2022/05/Collections_Beta_home.png" class="wp-image-437" alt="Oxford University Museum of Natural History Collections Online home page, beta: access to Life, Earth and Archives collections, together with a separate &#039;Featured&#039; section" srcset="https://ptworld.net/wp-content/uploads/2022/05/Collections_Beta_home.png 1202w, https://ptworld.net/wp-content/uploads/2022/05/Collections_Beta_home-300x209.png 300w, https://ptworld.net/wp-content/uploads/2022/05/Collections_Beta_home-1024x713.png 1024w, https://ptworld.net/wp-content/uploads/2022/05/Collections_Beta_home-768x535.png 768w, https://ptworld.net/wp-content/uploads/2022/05/Collections_Beta_home-500x348.png 500w, https://ptworld.net/wp-content/uploads/2022/05/Collections_Beta_home-800x557.png 800w" sizes="auto, (max-width: 1202px) 100vw, 1202px" /></noscript><img decoding="async" width="1202" height="837" src="https://ptworld.net/wp-content/uploads/2022/05/Collections_Beta_home.png" class="wp-image-437 vp-lazyload" alt="Oxford University Museum of Natural History Collections Online home page, beta: access to Life, Earth and Archives collections, together with a separate &#039;Featured&#039; section" srcset="data:image/svg+xml;base64,PHN2ZyB3aWR0aD0iMTIwMiIgaGVpZ2h0PSI4MzciIHZpZXdCb3g9IjAgMCAxMjAyIDgzNyIgZmlsbD0ibm9uZSIgeG1sbnM9Imh0dHA6Ly93d3cudzMub3JnLzIwMDAvc3ZnIj48L3N2Zz4=" data-src="https://ptworld.net/wp-content/uploads/2022/05/Collections_Beta_home.png" data-srcset="https://ptworld.net/wp-content/uploads/2022/05/Collections_Beta_home.png 1202w, https://ptworld.net/wp-content/uploads/2022/05/Collections_Beta_home-300x209.png 300w, https://ptworld.net/wp-content/uploads/2022/05/Collections_Beta_home-1024x713.png 1024w, https://ptworld.net/wp-content/uploads/2022/05/Collections_Beta_home-768x535.png 768w, https://ptworld.net/wp-content/uploads/2022/05/Collections_Beta_home-500x348.png 500w, https://ptworld.net/wp-content/uploads/2022/05/Collections_Beta_home-800x557.png 800w" data-sizes="auto" loading="eager">
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	OUMNH Collections Online home page</h2>
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<p>&nbsp;</p>



<h3 class="wp-block-heading"><strong>E-Learning</strong> </h3>



<p>Rooted in a whole person view of online learning, I can advise on systems and platforms for teaching curricula at different levels, particularly for independent learning aided by lightweight (handheld) solutions.  </p>


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		<noscript><img loading="lazy" decoding="async" width="612" height="561" data-skip-lazy src="https://ptworld.net/wp-content/uploads/2022/05/IACM_options.gif" class="wp-image-685" alt="&#039;IACM Editing shell&#039; with an overview of the workflow (traffic lights - red, amber and green for creation, content ready, and reviewed)." /></noscript><img decoding="async" width="612" height="561" src="data:image/svg+xml;base64,PHN2ZyB3aWR0aD0iNjEyIiBoZWlnaHQ9IjU2MSIgdmlld0JveD0iMCAwIDYxMiA1NjEiIGZpbGw9Im5vbmUiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+" class="wp-image-685 vp-lazyload" alt="&#039;IACM Editing shell&#039; with an overview of the workflow (traffic lights - red, amber and green for creation, content ready, and reviewed)." data-src="https://ptworld.net/wp-content/uploads/2022/05/IACM_options.gif" data-sizes="auto" loading="eager">
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<h2 class="vp-portfolio__item-meta-title">
	Interactive Audio Comprehension Materials (IACM) II</h2>
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		<noscript><img loading="lazy" decoding="async" width="1024" height="768" data-skip-lazy src="https://ptworld.net/wp-content/uploads/2022/05/RAMBLE_EdStudies_Blogging_PDA1.jpeg" class="wp-image-571" alt="A presentation slide split between &#039;Setup Features&#039; (notes) and &#039;PDA and Keyboard&#039; (annotated photo)" srcset="https://ptworld.net/wp-content/uploads/2022/05/RAMBLE_EdStudies_Blogging_PDA1.jpeg 1024w, https://ptworld.net/wp-content/uploads/2022/05/RAMBLE_EdStudies_Blogging_PDA1-300x225.jpeg 300w, https://ptworld.net/wp-content/uploads/2022/05/RAMBLE_EdStudies_Blogging_PDA1-768x576.jpeg 768w, https://ptworld.net/wp-content/uploads/2022/05/RAMBLE_EdStudies_Blogging_PDA1-500x375.jpeg 500w, https://ptworld.net/wp-content/uploads/2022/05/RAMBLE_EdStudies_Blogging_PDA1-800x600.jpeg 800w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></noscript><img decoding="async" width="1024" height="768" src="https://ptworld.net/wp-content/uploads/2022/05/RAMBLE_EdStudies_Blogging_PDA1.jpeg" class="wp-image-571 vp-lazyload" alt="A presentation slide split between &#039;Setup Features&#039; (notes) and &#039;PDA and Keyboard&#039; (annotated photo)" srcset="data:image/svg+xml;base64,PHN2ZyB3aWR0aD0iMTAyNCIgaGVpZ2h0PSI3NjgiIHZpZXdCb3g9IjAgMCAxMDI0IDc2OCIgZmlsbD0ibm9uZSIgeG1sbnM9Imh0dHA6Ly93d3cudzMub3JnLzIwMDAvc3ZnIj48L3N2Zz4=" data-src="https://ptworld.net/wp-content/uploads/2022/05/RAMBLE_EdStudies_Blogging_PDA1.jpeg" data-srcset="https://ptworld.net/wp-content/uploads/2022/05/RAMBLE_EdStudies_Blogging_PDA1.jpeg 1024w, https://ptworld.net/wp-content/uploads/2022/05/RAMBLE_EdStudies_Blogging_PDA1-300x225.jpeg 300w, https://ptworld.net/wp-content/uploads/2022/05/RAMBLE_EdStudies_Blogging_PDA1-768x576.jpeg 768w, https://ptworld.net/wp-content/uploads/2022/05/RAMBLE_EdStudies_Blogging_PDA1-500x375.jpeg 500w, https://ptworld.net/wp-content/uploads/2022/05/RAMBLE_EdStudies_Blogging_PDA1-800x600.jpeg 800w" data-sizes="auto" loading="eager">
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	JISC RAMBLE Project</h2>
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<p>&nbsp;</p>



<p>What I don&#8217;t cover and where I particularly welcome collaboration:</p>



<ul class="wp-block-list"><li><strong>graphic design</strong> — I am happy to work with artists, typographers and web design specialists, as I have only rudimentary skills in these areas.  </li><li><strong>usability analysis</strong>  — whilst I value and have a solid grounding in usability and accessibility, I am not a specialist in this area and welcome collaboration to ensure that everyone finds using the site straightforward.  </li><li><strong>marketing</strong> — this is another area where I lack knowledge, though I expect any approach to strongly support measures for privacy and data protection.  </li></ul>



<h3 class="wp-block-heading" id="projects">Research Projects</h3>



<p>In addition to software development projects, I have also provided a range of advice, theoretical and research-oriented advice, to specific challenges.  I highlight here one particular project involving final year business undergraduates in Japan.  For other work, please refer to the main <a href="https://ptworld.net/research/e-learning/" data-type="page" data-id="45">e-learning page</a>.</p>



<h4 class="wp-block-heading">E-learning mathematics for business studies undergraduates</h4>



<p><strong>Client</strong>: Faculty of Economics, Gakushuin University, Tokyo, Japan<br><strong>Date:</strong> March-July 2011<br><strong>URL (blog posts)</strong>: https://paultrafford.blogspot.com/search/label/Gakushuin<br><strong>Papers</strong>:<br>Trafford, P. &amp; Shirota, Y., 2011. <em>An introduction to virtual learning environments</em>. Gakushuin University Economic Review, 48(3), pp. 143-151.<br>https://www.gakushuin.ac.jp/univ/eco/gakkai/pdf_files/keizai_ronsyuu/contents/contents2006/4803/4803paul/4803paul.pdf <br>Trafford P. and Shirota Y. 2011.&nbsp;<em>Ubiquitous e-Learning: Designing Web Systems for Economics and Business Mathematics</em>,&nbsp;<a href="http://www.gakushuin.ac.jp/univ/eco/gakkai/pdf_files/keizai_ronsyuu/index.html">Gakushuin Economic papers</a>, Vol.48, No.2, pp. 111-128. It is available in&nbsp;<a href="http://www.gakushuin.ac.jp/univ/eco/gakkai/pdf_files/keizai_ronsyuu/contents/contents2006/4802/4802paul/4802paul.htm">HTML</a>&nbsp;and&nbsp;<a href="http://www.gakushuin.ac.jp/univ/eco/gakkai/pdf_files/keizai_ronsyuu/contents/contents2006/4802/4802paul/4802paul.pdf">PDF</a>&nbsp;formats.</p>



<p>I worked with Prof. Yukari Shirota on strategic aspects in using e-learning to enhance the teaching of mathematics to business studies undergraduates at the university, ranging from the general promotion of learning management systems to consideration of mobility in the design of personal learning environments.  I co-authored three papers, two of which were published externally, one only internally. The consultancy culminated in a week-long research visit to Gakushuin University in July 2011, where a series of discussions were held and I gave a seminar on Game Theory to an undergraduate group.<br><a rel="noreferrer noopener" href="https://paultrafford.blogspot.com/2011/07/class-in-game-theory-for-management.html" target="_blank">https://paultrafford.blogspot.com/2011/07/class-in-game-theory-for-management.html</a> <br></p>



<p> </p>



<div class="photocredit">[The banner image on this page includes a cutout of a <a href="https://commons.wikimedia.org/wiki/File:Domain-name-system.jpg" target="_blank" rel="noopener">photo of a MacBook Pro 16 (M1 Pro, 2021)</a> by <a href="https://commons.wikimedia.org/wiki/User:Premeditated" target="_blank" rel="noopener">Premeditated</a>, made available under the <a target="_blank" href="https://creativecommons.org/licenses/by-sa/4.0/deed.en" rel="noopener"> Creative Commons Attribution-Share Alike 4.0 International</a> license.  (The other images are from own consultancy work).]</div>
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		<dc:creator><![CDATA[Paul]]></dc:creator>
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					<description><![CDATA[Home page for ptworld.net, the site for Paul Trafford covering innovative research and professional activities concerned with holistic approaches to solving troubling issues in society related to the use of digital technologies. <a class="more-link" href="https://ptworld.net/">Read More ...</a>]]></description>
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<p>Hello and welcome to <span aria-hidden="true"><strong>ptworld.net</strong></span><span class="offscreen">p t world.net</span>, the site for Paul Trafford.  This is an <strong>invitation</strong> to explore some novel and holistic approaches to solving troubling issues in society, especially concerning the use of digital technologies.</p>


<div class="kb-row-layout-wrap kb-row-layout-id8_dd76f9-af alignnone wp-block-kadence-rowlayout"><div class="kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top">

<div class="wp-block-kadence-column kadence-column8_c9343e-91 inner-column-1"><div class="kt-inside-inner-col">
<div class="wp-block-kadence-infobox kt-info-box8_17aa4d-90"><a class="kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-top kt-info-halign-center" href="https://ptworld.net/about/"><div class="kt-blocks-info-box-media-container"><div class="kt-blocks-info-box-media kt-info-media-animate-none"><div class="kadence-info-box-icon-container kt-info-icon-animate-none"><div class="kadence-info-box-icon-inner-container"><span class="kb-svg-icon-wrap kb-svg-icon-fe_aperture kt-info-svg-icon"><svg viewBox="0 0 24 24"  fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"  aria-hidden="true"><circle cx="12" cy="12" r="10"/><line x1="14.31" y1="8" x2="20.05" y2="17.94"/><line x1="9.69" y1="8" x2="21.17" y2="8"/><line x1="7.38" y1="12" x2="13.12" y2="2.06"/><line x1="9.69" y1="16" x2="3.95" y2="6.06"/><line x1="14.31" y1="16" x2="2.83" y2="16"/><line x1="16.62" y1="12" x2="10.88" y2="21.94"/></svg></span></div></div></div></div><div class="kt-infobox-textcontent"><h2 class="kt-blocks-info-box-title">About</h2><p class="kt-blocks-info-box-text">My professional activities oriented around concerns of human agency, autonomy and safety in an increasingly automated world.  It is much more than an online CV; it is work in progress.</p></div></a></div>
</div></div>



<div class="wp-block-kadence-column kadence-column8_9a392f-d4 inner-column-2"><div class="kt-inside-inner-col">
<div class="wp-block-kadence-infobox kt-info-box8_bb7850-b1"><a class="kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-top kt-info-halign-center" href="https://ptworld.net/research/"><div class="kt-blocks-info-box-media-container"><div class="kt-blocks-info-box-media kt-info-media-animate-none"><div class="kadence-info-box-icon-container kt-info-icon-animate-none"><div class="kadence-info-box-icon-inner-container"><span class="kb-svg-icon-wrap kb-svg-icon-fas_glasses kt-info-svg-icon"><svg viewBox="0 0 576 512"  fill="currentColor" xmlns="http://www.w3.org/2000/svg"  aria-hidden="true"><path d="M574.1 280.37L528.75 98.66c-5.91-23.7-21.59-44.05-43-55.81-21.44-11.73-46.97-14.11-70.19-6.33l-15.25 5.08c-8.39 2.79-12.92 11.86-10.12 20.24l5.06 15.18c2.79 8.38 11.85 12.91 20.23 10.12l13.18-4.39c10.87-3.62 23-3.57 33.16 1.73 10.29 5.37 17.57 14.56 20.37 25.82l38.46 153.82c-22.19-6.81-49.79-12.46-81.2-12.46-34.77 0-73.98 7.02-114.85 26.74h-73.18c-40.87-19.74-80.08-26.75-114.86-26.75-31.42 0-59.02 5.65-81.21 12.46l38.46-153.83c2.79-11.25 10.09-20.45 20.38-25.81 10.16-5.3 22.28-5.35 33.15-1.73l13.17 4.39c8.38 2.79 17.44-1.74 20.23-10.12l5.06-15.18c2.8-8.38-1.73-17.45-10.12-20.24l-15.25-5.08c-23.22-7.78-48.75-5.41-70.19 6.33-21.41 11.77-37.09 32.11-43 55.8L1.9 280.37A64.218 64.218 0 0 0 0 295.86v70.25C0 429.01 51.58 480 115.2 480h37.12c60.28 0 110.37-45.94 114.88-105.37l2.93-38.63h35.75l2.93 38.63C313.31 434.06 363.4 480 423.68 480h37.12c63.62 0 115.2-50.99 115.2-113.88v-70.25c0-5.23-.64-10.43-1.9-15.5zm-370.72 89.42c-1.97 25.91-24.4 46.21-51.06 46.21H115.2C86.97 416 64 393.62 64 366.11v-37.54c18.12-6.49 43.42-12.92 72.58-12.92 23.86 0 47.26 4.33 69.93 12.92l-3.13 41.22zM512 366.12c0 27.51-22.97 49.88-51.2 49.88h-37.12c-26.67 0-49.1-20.3-51.06-46.21l-3.13-41.22c22.67-8.59 46.08-12.92 69.95-12.92 29.12 0 54.43 6.44 72.55 12.93v37.54z"/></svg></span></div></div></div></div><div class="kt-infobox-textcontent"><h2 class="kt-blocks-info-box-title">Research</h2><p class="kt-blocks-info-box-text">A lot of groundwork has been laid for the humane use of digital technology.  Discover the rationale and approach, with links to various publications, together with timely updates.</p></div></a></div>
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<div class="kb-row-layout-wrap kb-row-layout-id8_34b02c-36 alignnone wp-block-kadence-rowlayout"><div class="kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top">

<div class="wp-block-kadence-column kadence-column8_68bd92-b8 inner-column-1"><div class="kt-inside-inner-col">
<div class="wp-block-kadence-infobox kt-info-box8_da14ee-8d"><a class="kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-top kt-info-halign-center" href="https://ptworld.net/about/innovation/"><div class="kt-blocks-info-box-media-container"><div class="kt-blocks-info-box-media kt-info-media-animate-none"><div class="kadence-info-box-icon-container kt-info-icon-animate-none"><div class="kadence-info-box-icon-inner-container"><span class="kb-svg-icon-wrap kb-svg-icon-fas_lightbulb kt-info-svg-icon"><svg viewBox="0 0 384 512"  fill="currentColor" xmlns="http://www.w3.org/2000/svg"  aria-hidden="true"><path d="M272 428v28c0 10.449-6.68 19.334-16 22.629V488c0 13.255-10.745 24-24 24h-80c-13.255 0-24-10.745-24-24v-9.371c-9.32-3.295-16-12.18-16-22.629v-28c0-6.627 5.373-12 12-12h136c6.627 0 12 5.373 12 12zm-143.107-44c-9.907 0-18.826-6.078-22.376-15.327C67.697 267.541 16 277.731 16 176 16 78.803 94.805 0 192 0s176 78.803 176 176c0 101.731-51.697 91.541-90.516 192.673-3.55 9.249-12.47 15.327-22.376 15.327H128.893zM112 176c0-44.112 35.888-80 80-80 8.837 0 16-7.164 16-16s-7.163-16-16-16c-61.757 0-112 50.243-112 112 0 8.836 7.164 16 16 16s16-7.164 16-16z"/></svg></span></div></div></div></div><div class="kt-infobox-textcontent"><h2 class="kt-blocks-info-box-title">Innovation</h2><p class="kt-blocks-info-box-text">I enjoy solving problems using unusual methods, gained over 25 years as employee and consultant engaged in digital R&amp;D.  Explore some of the solutions I have devised in the public sector.</p></div></a></div>
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<div class="wp-block-kadence-column kadence-column8_ef385f-8f inner-column-2"><div class="kt-inside-inner-col">
<div class="wp-block-kadence-infobox kt-info-box8_c85bd6-0d"><a class="kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-top kt-info-halign-center" href="https://ptworld.net/about/business/"><div class="kt-blocks-info-box-media-container"><div class="kt-blocks-info-box-media kt-info-media-animate-none"><div class="kadence-info-box-icon-container kt-info-icon-animate-none"><div class="kadence-info-box-icon-inner-container"><span class="kb-svg-icon-wrap kb-svg-icon-fe_cpu kt-info-svg-icon"><svg viewBox="0 0 24 24"  fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"  aria-hidden="true"><rect x="4" y="4" width="16" height="16" rx="2" ry="2"/><rect x="9" y="9" width="6" height="6"/><line x1="9" y1="1" x2="9" y2="4"/><line x1="15" y1="1" x2="15" y2="4"/><line x1="9" y1="20" x2="9" y2="23"/><line x1="15" y1="20" x2="15" y2="23"/><line x1="20" y1="9" x2="23" y2="9"/><line x1="20" y1="14" x2="23" y2="14"/><line x1="1" y1="9" x2="4" y2="9"/><line x1="1" y1="14" x2="4" y2="14"/></svg></span></div></div></div></div><div class="kt-infobox-textcontent"><h2 class="kt-blocks-info-box-title">Business</h2><p class="kt-blocks-info-box-text">I am looking to form a team to launch a start-up and need help!  The goal is to develop a proof of concept of an ethically sound and sustainable social networking service.</p></div></a></div>
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<p></p>



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<p>On this site you can discover the rationale and approach, with links to various publications, together with timely updates.  I take a broad historical perspective in addressing major issues in society, rooted in a unique Buddhist cultural and research background.  Many of the signal ideas are contained in&nbsp;<a rel="noreferrer noopener" href="https://mudpiebooks.com/books-authors/buddhism-and-computing/" target="_blank">Buddhism and Computing: How to Flourish in the Age of Algorithms</a>, which was published by <a href="https://mudpiebooks.com/">Mud Pie books</a> in April 2021.</p>



<p>For examples of software development work, please see the <a href="https://ptworld.net/portfolio/" data-type="page" data-id="354">portfolio</a>. Further information is available from my profiles on <a href="https://linkedin.com/in/paultrafford">LinkedIn</a> and <a href="https://paultrafford.academia.edu/">Academia</a>.</p>



<p>Interested?  Then please get in touch.</p>



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